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VISION 2023
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WSPS 2021 – 2023 STRATEGIC PLAN
VISION
2023
HEALTHY WORKPLACE CULTURES
Change attitudes to encourage growth
of healthy workplace
➜ Raised awareness of workplace mental health
through marketing campaigns and no cost
resources on thinkmentalhealth.ca
➜ Grew understanding of how mental health can
impact physical health & safety in agriculture
businesses through speaking engagements,
resources and webinars for industry
associations
➜ Increased skills of workplace health & safety
leaders through ground-breaking solutions
such as Workplace Mental Health: What Health
and Safety Committees Should Know and
Workplace Mental Health: How Managers
Should Respond
➜ Furthered understanding of a psychologically
safe workplace and moved culture
conversations forward through CEO Health
+ Safety Leadership Network
➜ Conducted 2020 Health and Safety Leadership
Survey, which showed employee mental health
as the top emerging health and safety concern
for the second year in a row
CHANGING WORKPLACE
Anticipate and respond to the needs
of the changing workplace
➜ Initiated a digital transformation strategy
to modernize content, reach new audiences
and improve access to safety through flexible
delivery formats
➜ Created alternative ways to share safety
information, such as a psychological safety/
leadership blog, the Prevent COVID at Work
app, a small business podcast, a social media
and influencer program for young workers,
and new microsites for mental health and
COVID-19-related guidance
➜ Built a 5-step innovation process to develop
new ways to approach health and safety
challenges, such as how to reach more
small businesses
➜ Offered businesses more choice on how to
access health and safety expertise, including
in-person, virtual, and e-learning such as
JHSC Certification Training
➜ Customer satisfaction with eCourses held
steady at an average of 4.6 out of 5 (highly
satisfied) throughout the 3-year journey
➜ Expanded assortment of digital channels and
shared safety messages to more people
and businesses, increasing reach by 374%
➜ Shared leading edge expertise with Ontario
businesses through direct reach, which
increased by 30%